A job is worth doing only if it’s done well – that’s my
philosophy, and I strive to give my best, irrespective of the quantum earned. I
have 30 years copywriting experience to bear this out, creating compelling
communication for products, services, concepts, giving each a unique market identity.
- original, creative writing
- analytical, strategic thinking
- enthusiasm and commitment!
Print, TVCs, films, web sites, presentations, newsletters, reports, brochures, journals.
- Strong advertising background - began career in Mumbai as copywriter with HTA (now JWT)
- Communications consultant to ad agencies and corporate sector
- Wide ranging experience and exposure: established a business centre, internet services company, was consultant to a leading chain of bookstores
- Work spans websites, advertising campaigns, international multimedia
exhibition, editing assignments, promotions etc etc
- Ability to ideate and write c
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