Personal qualities *   Thorough knowledge of marketing/advertising language and concepts *   Deep understanding of statistics and database marketing *   Great with leaders, team members, and clients *   Passionate about meeting deadlines *   Published author and copywriter *   Spelling and grammar freak *   Considered the "go to girl" for my clients Skill set *   Write web content for client websites *   Create e-mail campaigns *   Create copy for brochures, banners, advertisements *   Develop proposals for client presentations My Master's Degree In Organzational Psychology makes me an excellent writer because I have an unusual insight into what motivates people. Effective writing is more than just pretty words--it's writing words that address a deeper need.