I don’t just write copy.
I write copy directed to your audience. Copy focused on achieving your objective. Copy that gets results.
I love the power of words. Playing with them is my passion. That’s why I’m good at what I do: I’m fascinated by every project.
Although I can write and edit just about anything you throw at me, I'm particularly proud of these strengths:
Associated Press style (press releases, articles, etc.):
I know it inside and out. As an editor at a newspaper, one of my primary pet peeves was PR firms and companies that sent press releases in their own style — not the industry’s. It’s critical that you send a release that’s ready to run as-is and that offers value to the reader, whenever possible. If your release doesn’t do that, it’ll go in the trash faster than you can imagine.
Web and marketing/sales copy:
I believe marketing copy should be short, sweet and easy on the eye. We only have the attentio
43 Reviews For This Service