I design digital media campaigns aligned with marketing objectives and business goals. I also coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts) to maintain a strong online brand identity through social media. In addition to managing, creating and publishing original, high quality content, I make sure that this content is perfectly SEO crafted to get the most out of my campaigns. Moreover, I closely monitor the performance of my campaigns through multiple web analytical tools to be able to implement modifications whenever needed and to make sure that main KPIs are achieved.