I'm passionate about Social Media and excited to be living in a time where we can see it evolve before our very eyes.
In my opinion, we are living in a new communication paradigm, and social media networking and social business is changing the way people engage, buy products and services, and share with each other. A period in which so much is being re-examined and re-engineered: the way we work, the way we communicate, the fact that each one of us has the possibility to create, curate and share content at any time. Along the way, I have written several blogs, media articles, creative content for advertisements, worked on multiple internal and external communication campaigns, business communications, employee engagement assignments, corporate social responsibility projects, internal corporate events, managed influencer relations and corporate branding assignments
My interest lies in how Social Media is the catalyst for so much of this change; how technology, culture, one's mindset are inextricably linked.
I combine my talents and passion in marketing, communications, project management, to evangelize the adoption of social media in customer experience and service.
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