Some people walk around with the most amazing ideas and stories in their mind, but they dont always have the knowhow or the time to put it all into words. Small businesses often have a genuine need to convey information to prospective and continuing customers alike, but rarely the time or manpower to dedicate to "wording it all out". Maybe you've been invited to speak at a formal event (and have no idea what to say), or asked to develop a body of work and you just don't have the time. These are exactly the kinds of problems that a competent ghostwriter can solve. You give me the information you want to convey and the manner in which you need to convey it, and I will adapt my writing style to your needs. This is as custom as it gets and can include anything from the beginning of your novel idea to a blog article discussing whatever you feel the need to say.