Graphic design is a form of communication that uses colors, shapes, images, and words to create visual content that surrounds us in many forms-namely, print and digital media. Effective designs communicate information in a way that inspires and informs consumers, making it a critical element for any business' success.

Graphic designers create images and layouts for some of the following:

• Company brand identity (logos, typography, and color palettes)

• User interfaces on apps and websites

• Books, magazines, newspapers, and other publications

• Product packaging

• Advertisements and commercials

• Signage for stores, transportation, stadiums, and event spaces

• Video games