Beco Lichtman is on a mission to change the way businesses do business. One client at a time. One audience at a time. He helps organizations and teams address a wide range of challenges and opportunities to facilitate growth through innovation. In short, he helps businesses get better by finding better ways. And better businesses do better in business – they create more effective products, processes, and ideas; they acquire new customers; expand into new markets; increase social impact; and produce higher profit margins. Better businesses adapt more easily to the ever-changing market conditions, increase their capacity to grow, and normally outperform their competitors. His services include: - Market Research - Business Innovation Models - Market Entry Strategy - Brand Development - Feasibility Studies - Product Development - Content Management - Marketing Plans - Competitor Analysis - Strategic Audits - Human Resources Beco received his Master of Business Administration (MBA) from the Chapman Graduate School of Business at Florida International University. A talented educator, he teaches courses in entrepreneurship, strategic management, marketing, and business ethics at a number of institutions including Miami Dade College, one of the largest institution of higher education in the United States. In addition to his work as a consultant and speaker, Beco has an impressive background in public service contributing leadership to community non-profit boards and committees. Beco has lived in England, Spain, France, and the United States. Each country has presented him with vastly different lenses with which to view entrepreneurship, strategic planning, and marketing. Today, he is based in Paris and continues to work with clients while delivering workshops to various organizations around the world.