A seasoned marketing and communication professional, with over 11 years of experience, I introduce myself as a multi-dexterous marketing and communication expert. The diverse area of expertise, but not limited to, includes - Advertising, Digital, Marketing, Promotion, Public Relations, Customer Loyalty Programs and Philanthropy. Leading many successful marketing and communication assignments in the past - for few of the world’s top brands - has given me the capability to discern complex ideas and present them through diverse media. With a natural interest in food, lifestyle, travel and luxury, I have developed a more in-depth understanding in these industries. If you find my expertise suitable for your requirements please do reach out to me with your requirements. Marketing - From making brand plans to delivering business results on the brand plan, the role as a marketing lead was very fulfilling. This tenure was significant in gaining and understanding key consumer insights to build compelling marketing strategies. Digital and Customer Relationship management were intrinsic and the backbone of this role. Advertising - Beginning with a product and brand insight to delivering effective communication for diverse categories, outlines my work during advertising days. During this tenure I worked for many top Advertising agencies as a part of the client servicing team. My responsibilities included liaising across functions and maintaining inter-department relationships. I learnt delivering effective brand and product messages through multiple media - TV, Radio, and Print - while learning the finer details of each. Digital- During my tenure I developed multiple properties for which Digital as a 360 degree media was explored. This entailed both organic and paid route. Developing digital content, guiding micro site and application development, exploring multiple social media channels (Geo-targeting), blogger relations, 3rd party database both online and th