Professional with experience in marketing and organization, including activities such as communication management (advertising planning, media planning, internet, social media), brand management, product management, service management and business management.
Responsible for structuring and managing the Marketing Department and development of strategic planning (diagnosis, objectives, strategy, tactics, implementation and control). Direct marketing strategies and customer relationships, monitoring competitor's actions, market movements and fighting strategies proposals.
Brand positioning strategy and action planning, diagnosis, planning and branding platform. Planning communication strategy / advertising ensuring alignment to the marketing plan, conceptualization and development of B2C and B2B website, conceptualization and development platform for e-commerce development, media planning and communication actions that seek to meet the objectives: profitability, product launches, loyalty, among others.
Graphic designer with experience in brands visual identities, direct marketing, advertising, etc.