I work for a company that provides PPC & CPM, better ROI, lower cost per sale and much cheaper keyword bids than either Google or Yahoo (for example keyword credit card Google $9.60 we $0.98 and not on behalf of quality Co-branding, same here our offer is much lower again not on behalf of quality Product placement in Movies, we deal with Indi movies that have B - listers as a Talent same or better exposure much lower costs.