Bayard Saunders brings leadership experience in traditional and new media consumer advertising, public relations, direct marketing, and online communications, with expertise in the consumer products, manufacturing, finance and retail industries. Mr. Saunders delivers traditional and new media interactive online communications and research, promotions and events, social networking, word-of-mouth and viral consumer-generated content including: Blogger Relationship Management, Viral Video Production & Promotions, Consumer Generated Media Campaigns, Press Release Search Engine Optimization, Social Networking Community Development, Online Surveys & Focus Group Research, Webcast - Podcast - Skypecast, Corporate Blog & RSS Feed Writing, Online Media Planning and Media Buying, and PPC Campaign Management. Bayard Saunders brings leadership experience in traditional and new media consumer advertising, public relations, direct marketing, and online communications, with expertis