Susan Farrell

Perkasie, Pennsylvania, United States

Yearly Stats: $0 Earned |

Marketing Strategy, Ops and Analytics

I have over 13 years of marketing experience across a variety of areas. My expertise includes lead generation, marketing automation, operations, analytics, campaign/media planning and budget management. I've launched more than 30 cross-channel global campaigns in multiple languages using manual and automated programs, including a $10M campaign for The Wall Street Journal. Project managed multiple global initiatives, such as the dowjones.com rebuild in 2015, with various department stakeholders, decision makers, languages and required content. Concepted sales enablement pieces including collateral and retention materials. Spent 6 years managing budgets of up to $16M across multiple products, regions and activities.

$0 / Hour
$0 minimum budget