On Page SEO refers to settings you can apply on the website so that it is optimized for search engines. The most important on Page SEO Tips are: Optimized titles and descriptions Proper URL Structures User friendly navigation (breadcrumbs, user sitemaps) Optimized internal links Text Formatting (use of h1,h2,bold etc) Image optimization (image size, proper image names, use of ALT tag) User friendly 404 pages Fast loading pages Google Authorship verification for all pages Top quality fresh content (This is always the most important SEO factor!) External links (no broken links or links to ‘bad’ sites)