CAREER HIGHLIGHTS • Built web analytics program and laid groundwork for SEO program for one of the largest regional banks in the U.S. (BB&T) • Directed clients’ websites to #1 search engine rankings and increased traffic (MarketSmart Interactive) • Managed financial and sales operations for department with $16 million in annual revenues (MSC Industrial Direct) • Developed marketing plans that increased sales by 26% (MSC Industrial Direct) • On-site account manager for $3 million client (Fairrington Transportation) • Managed direct mail campaigns generating over $100 million in annual revenues (Publishers Clearing House)