- Collection and analysis of data from various sources - Preparation of reports and dashboards - Analysis of user behavior and engagement - Evaluation of the popularity of input functions based on events and conversion funnel - Working with analytical systems: Google Analytics, Google Developer Console, iTunesConnect, AppsFlyer - Data visualization with Tableau - Creating events and staging KPI for new functionality; - Running complex A / B and Multi-variable tests - Google Tag Manager implantation - Analysing the results of advertising campaigns; - Competitive environment analysis; - Analysis and evaluation of reviews from the Play Market and the App Store with further discussion on the possibility of improving the application; - Creating tasks for development; - Running experiments among various social groups;