Samsung predicts disappointing sales for the Galaxy Z Fold 5 and Flip 5.
Why are the Galaxy Z Fold 5 and Galaxy Z Flip 5 special? These gadgets won't be available for at least a year. Not these, but the Galaxy Z Fold 4 and Z Flip 4 are set to go on sale soon. You can be confident that this is not a misprint.
According to a South Korean newspaper, Samsung isn't overly optimistic about the chances of its 2023 foldable lineup's sales. The business anticipates lower sales for the Galaxy Z Fold 5 and Z Flip 5 than for their predecessors.
Global issues could reduce demand for its foldables in 2023.
According to earlier sources, Samsung is confident that the next Galaxy Z Fold 4 and Z Flip 4 would sell well. The new foldable cellphones that the business will introduce next month are expected to be shipped in 15 million units. The goal was doubled from the previous year's versions of the Galaxy Z Fold 3 and Z Flip 3.
But according to reports, Samsung has dramatically lowered its shipment targets for the Galaxy Z Fold 5 and Z Flip 5. Once the gadgets are deployed in the second half of 2023, it anticipates shipping 10 million units of both together. The manufacturer anticipates shipping 2 million Galaxy Z Fold 5 units and 8 million Galaxy Z Flip 5 units.
The source also states that the Qualcomm Snapdragon 8 Gen 2 chipset, which will be produced on TSMC's 4nm technology, will power both 2023 foldables. Samsung still solely uses Snapdragon CPUs for its foldables, and it's anticipated that this pattern would continue into the following year. Additionally, it has been reported that Samsung's ISOCELL GN3 50-megapixel picture sensor will be a part of the Galaxy Z Fold 5's rear camera system.
It's rare for Samsung to set such a modest goal for the shipments of its next-generation premium products given that every generation is expected to see a significant increase in shipments over the previous one. According to market observers, Samsung's lowered shipping target may be related to the erratic demand for smartphones.
Demand for premium phones may be further diminished by rising raw material costs brought on by the situation in Ukraine, growing worries about stagflation, and a potential COVID19 resurgence.
Samsung's manufacturing schedules are probably conservative in order to avoid having a large amount of unsold inventory. According to a recent claim, Samsung is stuck with 50 million unsold smartphones. To address this issue, it has already reduced production of current models by 30 million units. In the future, the business might maintain its cautious stance in order to successfully address the worldwide difficulties.