Technologist + Marketer: • 5+ years in a digital environment with a background in product, product marketing, web analytics implementation, DMP integration, business analysis, project/account management, or related field. Specialties: Technical web analytics implementation (Javascript library customization, rewrites, etc.) Expert in Google Analytics (Google Analytics IQ certified) Expert in Site Catalyst/Omniture/Adobe Analytics (Adobe Analytics Processing Rule certified) Expert in web analytics implementation Expert in tag management systems (TMS) - DTM, Tealium, Google Tag Manager (GTM) A/B and multivariate test plan development Python for scripting, scraping, and repeatable analyses. SQL for querying Analytics-related Javascript Mobile app analytics implementation (SDK environment) Digital strategy: SEO, SEM, Email Marketing, Display Ad