HASHTAG RESEARCH- I will do research on popular hashtags in the industry, in general (#tbt, #sundayfunday, etc.), and events/date coming up that will gain traction for your brand to create a hashtag posting and engagement strategy. ENGAGEMENT ON POSTS- Paired with posting at least 1 a day, I will engage with your followers that comment and like their posts. I will keep track of the profiles that engage with the posts the most and we can discuss an incentive for them. For example, sending a message, "Really appreciate your support on your posts, here is 20% coupon, please spread the word and help us grow!" ENGAGEMENT WITH HASHTAGS AND INFLUENCERS- Using the hashtag research, I will follow popular hashtags and influencers using those hashtags and actively comment and like posts and comments. This is a sweaty equity task, but in the past I have found that long term it helps with brand awareness. AD STRATEGY & CAMPAIGNS- Depending on your product, I will create a strategy for the best platforms and content for ads and help you budget and run advertising. I will keep tabs on engagement and clicks statistics and update you on if they are work or if we should reevaluate. INFLUENCER MARKETING & NEGOTIATIONS- Influencer marketing is one of the most important aspects of marketing now. Most 18-34-year-old adults rely on an influencer recommendation over a celebrity endorsement. I have worked with influencers in numerous industries on pricing for ads, shout outs, promos, and reviews. Part of this will be find and reviewing the influencers profiles to accurate gauge if they are going to return the results we are looking for.