It has never been more important to have a targeted strategy on social media. It’s more than just throwing posts out there with no intention for your audience to mindlessly consume. Your audience wants to know who you are, what inspires you, and how your business can inspire them as well. With the right strategy, you can build brand awareness that turns into brand engagement and loyal customers.

I love working with brands and businesses of all sizes to boost presence, engagement, follower growth, and sales on social media. I've helped companies at all stages, from launching new social media accounts to growing to 10k followers, 100k followers, and beyond.

Transparency. Collaboration. Efficiency. I specialize in managing client social strategies and calendars from start to finish across all social media platforms including development, post curation, analysis, and reporting. Each client I work with receives a unique, data-driven plan that fits their individual needs and goals. I stay up to date on current social news and trends so you don't have to, updating our strategy where needed to best optimize new trends and features for your brand. If you’re in need of marketing consulting, website copy, email marketing, social media marketing, SEO, or anything else, I’ve got you covered there too.

A few of my accomplishments include:

• Accelerating growth of social media following for multiple long-term clients. Prior work includes over 1000 new followers per month for one brand, and over 100,000 new followers in 6 months for a newly launched brand.
• Increasing monthly average engagement rate for multiple brands of varying sizes. Prior work includes engagement rates growing from 2% to 4%.
• Driving consistent sales and web traffic through individualized social media strategies. Prior work includes direct social media attribution of 25% of organic sales for one brand and 30% of all web traffic for another.
• Planning and implementing organic social campaigns to align with marketing initiatives, new product launches, and more. In 2021, I implemented more than 15 client campaigns and product launches.
• Establishing unique and independent social identities and strategies, including five complete brand refreshes or rebrands since 2017 and a number of first-time social strategy implementations.
• Performing and delivering industry audit reports that include competitor research, best practices, benchmarking, and actionable strategy improvement suggestions. In 2021, I did large-scale social media audits for four brands in different industries.