I am an independent business marketing professional, with 20 years experience as a senior bank marketing officer and 10+ years as an independent consultant, trainer/coach, and freelance writer. Clients value the strategic approach I bring to their projects to help ensure that finished work fits their audience, objectives, and brand. Industry experience includes clients in banking and financial services, healthcare, education, telecommunications, and architecture / design. Writing experience includes: Advertising and Marketing: Articles | Brochures | Direct Mail | Integrated Campaigns | Newsletters | Press Releases | Print Ads | Product Launches | Promotional Pieces | Radio Ads | Sales Letters | Sales Presentations | Special Events | Tag Lines and Slogans Online Content and Copy: Blogging | Landing Pages | Online Content | Website Copy Internal Communications: Employee Information | Marketing Plans |Presentations | Reference Manuals | Sales Scripts | Training Curriculum I appro