A web designer creates the look, layout, and features of a website. The job involves understanding both graphic design and computer programming. ... They work with development teams or managers for keeping the site up-to-date and prioritizing needs, among other tasks.Web designers use their creative and software engineering/programing skills to design, build and improve websites. They understand user experience and are able to build websites that are easy to understand, navigate and use, and adhere to design standards and specifications.