Digital Marketing Specialist

I have hands on experience in managing marketing activities, planning marketing programs, designing campaigns, composing e-mail content, ensuring deliver-ability, sending the delivery, segmenting recipients in a workflow, combining query results, applying standard exclusions, storing a segment, configuring approvals, designing campaign workflow, executing the campaign and viewing the results.

I have published dynamic content using personalization blocks, managing subscriptions and targeting subscribers.

I have monitored the delivery reporting and worked on tracking recipient response by performing descriptive analysis.

I am a Google certified professional on AdWords and Analytics. In addition, I have experience in Search Engine Optimization, Social Media Optimization, Social Media Marketing and Search Engine Marketing.

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