Marketing.With Purpose.

I have an MBA with a career background primarily consisting of integrated marketing & sales alignment. Also, I am technically trained in conducting primary and secondary research. I am skilled in converting data obtained from a market analysis into a strategic plan for business development. From internet media to traditional methods of promoting, I've helped startup businesses and established corporations achieve meaningful results with all facets of marketing.

My track record of proven success is a result of:

1) Pipeline Strategy – established multiple sources for generating consumer interest for increasing share of business from current customers and building awareness from prospective customers.

2) Public Relations – developed commercial action plans or promotional calendars that indicated the dates & lead time for preparation and the dates & duration of in-market promotion across an integrated array of marketing channels and activities.

3) Market Analysis - conducted SWOT analysis, tracked statistical data of trends, forecasted best and worst case scenarios and studied the lifestyles and values of the targeted consumer base (and influencers) in order to formulate product positioning and messaging.

Work Terms

I typically work in dedicated 1 to 4 hour time blocks but flexible as needed. A 50% deposit is required upon contracting; full payment due upon deliverable received. Satisfaction of work is guaranteed.

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