I’m a performance-driven digital marketing specialist with over a decade of hands-on experience scaling online acquisition campaigns for fast-growing brands and enterprises. My expertise spans full-funnel paid-media strategy, campaign building, optimization and continuous iteration to deliver measurable ROI.
What I bring to the table:
Setup, manage and optimize large-scale paid-media campaigns across platforms including Google Ads (Search + Display), YouTube, Facebook & Instagram, Taboola, TikTok, Microsoft Ads (Bing) and Gemini.
A consistent focus on efficient CPA, higher CTR and conversion-rate uplift — across channels and GEOs.
Strong ability to take a marketing brief, build the targeting/creative/landing-page roadmap, iterate using data, optimize budget allocation and scale performance with control.
Experience working with enterprise deals, cross-platform attribution and regional performance optimization – aligning paid-activity with business KPIs beyond clicks and impressions.