Senior Copywriter | Conversion copy, brand voice, and mental health content for wellness brands, startups, and beyond.

I'm a senior copywriter and content strategist with nearly a decade of experience writing copy that converts, builds trust, and moves people to act. My background spans finance, pet care, retail, and mental health, and I've worked with brands ranging from national retailers like Petco to fast-scaling startups in the ERC and fintech space.

What sets me apart is that I'm also a licensed mental health clinician. As an Associate Professional Clinical Counselor, I bring a level of psychological depth and audience empathy to my copy that most writers can't. That's particularly valuable for wellness brands, therapy platforms, health tech, and any company where trust is the product.

My work has driven over $1M in lead conversions, contributed to 60%+ lifts in engagement, and helped multiple companies build brand voices from the ground up. I write across the full content stack: nurture sequences, web copy, landing pages, social content, tone guides, and campaign messaging. I'm detail-oriented, deadline-reliable, and easy to work with. I don't just write what you ask for; I ask the right questions first so the copy actually does its job.

Work Terms

Available for project-based and ongoing freelance engagements. I typically respond within 24 hours and work standard business hours PT. Payment due upon project completion or per agreed milestone schedule. Revisions included within project scope; additional rounds billed at my hourly rate. I work best with a clear brief, but I'm happy to help develop one if you're starting from scratch.