I’m a former restaurant owner who built a successful business from scratch before moving into digital optimization for food brands.
Today, I run ExpertPlace, an agency specialized in UberEats and Deliveroo optimization. I help independent restaurants look and perform like major franchises — by redesigning their menus, visuals, and promotional systems to drive higher visibility and conversion.
My method, called the “Franchise Effect”, is based on data, psychology of choice, and visual strategy.
I’ve worked with dozens of restaurants across France, Belgium, and Switzerland — helping them increase their revenue, ranking, and brand impact directly on delivery platforms.
Every project I take is focused on one goal: turning your restaurant into a high-performing online brand.