Director of Digital Marketing | Senior Digital Marketing Strategist | Product Manager
Michael is a seasoned Group Director & Senior Online Marketer with deep understanding of integrated digital channel marketing strategies, with a focus on driving measurable business results.
Before moving to San Diego, Michael worked at BearingPoint (formerly KPMG) as a management consultant in the Federal division on projects for US Navy, SSA, TSA, HUD and others. Upon leaving Big 5 consulting, Michael moved onto focus his career in the digital marketing space via Acquity Group, Covario and most recently BusinessOnline. Most recently, Michael was the Director of Digital Marketing at National Funding a top alternative lending company in the U.S. His primary responsibilities are heavily involved in driving consumer demand, enhancing website performance and determining the ROI of online marketing campaigns for numerous types of organizations.
With over fifteen years (15) of experience in digital marketing, business analysis, global search engine marketing (PPC & SEO), consumer analytics, business process optimization, web application design/development, project management, and team leadership. His experience ranges from working with some of the world's leading brand in industries including: Luxury Resorts, High-Tech, Non-Profit, Automotive, Real Estate Investment Trusts (REIT) and B2B services companies.
In addition, Michael has been a featured speaker at numerous Internet marketing conferences, including the Online Marketing Summit, presenting on strategies and best-practices for internet marketing and brand development. He is an excellent candidate to lead a performance driven online marketing program or department.