Meta Ads & Performance Marketing Specialist | Lead Generation & Customer Acquisition

I’m Muhammad Tayyab Riaz, a Performance Marketing Specialist with 3+ years of practical experience in Meta Ads, Lead Generation, and Customer Acquisition.

I help businesses generate qualified leads and sales through Facebook & Instagram advertising using data-driven strategies focused on measurable business outcomes.

My expertise includes Meta Ads, Facebook & Instagram Advertising, Lead Generation, Audience Research, Retargeting, Campaign Optimization, Conversion Optimization, Ad Copy, and Creative Strategy.

I don't simply launch ads. I build campaigns around your business goals, target audience, offer, funnel, and budget, then analyze performance and optimize campaigns around KPIs such as qualified leads, cost per lead, conversions, customer acquisition, and ROAS.

I work with startups, e-commerce businesses, real estate companies, service providers, and growing businesses that want a performance-focused approach to paid advertising.

If you want to generate better leads, acquire customers, or improve your Meta Ads performance, let's discuss your goals.

Work Terms

I offer both fixed-price and hourly engagements, depending on the scope and requirements of the project.

I start by understanding your business objectives, target audience, offer, budget, and advertising goals. Based on these requirements, I develop a practical strategy and execution plan.

My work can include Meta Ads campaign setup and management, audience research, lead generation, ad copy and creative strategy, retargeting, campaign testing, performance analysis, and optimization.

I maintain clear and professional communication throughout the project and provide updates on progress, key findings, and recommended improvements.

Timelines and deliverables are agreed upon before the project begins and depend on the scope and complexity of the work.

I value clear requirements, realistic objectives, transparent communication, and data-driven decisions. My focus is on helping businesses generate qualified leads, acquire customers, improve conversions, and use their advertising budget effectively.

Before starting, I’m available to discuss your requirements and determine the most suitable approach for your project.