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Skills

  • Typography
  • Brochures
  • Copywriting
  • Graphics
  • Adobe Photoshop
  • Graphic Design
  • Brand Consulting
  • Competitive Landscape
  • Creative Writing
  • Illustration
  • Infographics
  • Market Research
  • Powerpoint
  • Sales Letters
  • Web Design

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Services

  • Marketing Strategy

    $55/hr Starting at $275

    Thoughtful and innovative marketing research, strategy and planning for a wide array of businesses. Most recent work for RE investors looking at Detroit and for a Swedish Elevator company entering the...

    Competitive ResearchMarket AnalysisMarket Research
  • Branding: Logos & Collateral

    $55/hr Starting at $275

    Brands, identities and logos all have different roles in furthering business goals. Together, they form the image of your company, products, services and people. My approach is to first understand a company,...

    Brand AdvertisingBrand ConsultingBrand ManagementCompetitive LandscapeCorporate Brand Identity
  • Brochures, Booklets, Flyers

    $55/hr Starting at $275

    In the competitive marketplace, firms and individuals must provide persuasive information about their company products and services to full range of audiences. Success depends on the quality of communications...

    Annual ReportsBrochuresBusiness MediaCorporate MediaFlyer Design
  • Presentations, Powerpoint, et al

    $55/hr Starting at $275

    While I have created all kinds of collateral, print and digital, for a wide array of businesses, Powerpoint is one of my favorite mediums and I tend to value the power of images and graphics over words...

    Adobe PhotoshopArticulateExcelGraphicsInfographics
  • Copy & Creative Writing

    $55/hr Starting at $275

    Award-winning and compelling concepts and all kinds of copy for a wide array of clients, especially B2B and professional services. I write quickly and persuasively after developing a creative position...

    AdvertisingBrochuresCreative WritingPress ReleasesReviews

About

Top Rated Research, Strategy & Communications

An experienced strategist, I am a writer and designer for print and digital projects. I also have significant experience in market research, sales processes, the pipeline and CRM. I use the latest Adobe Creative Suite and MS Office, and have a working knowledge of HTML, CSS, SEO, Wordpress, MailChimp, etc...

I have an undergrad degree and attended graduate school in architecture (Georgia Tech) and have over 25 years in mainstream marketing, communications and design for Fortune 500s (Coca-Cola, Nissan, Chiat/Day, Bates Worldwide, Diawa) as well as hundreds of small to mid-sized companies. I’m well-organized, efficient and responsive.

Short Career Bio (third person)
As a graduate of the Georgia Tech College of Architecture, Mr. Bleichner climbed the ranks at ad agencies Doyle Dane Bernbach and Pringle Dixon Pringle, and went on to open his own successful agency. He founded Bleichner, Inc. in 1987 and consulted across the spectrum of marketing for next 15 years where his clients included Coca-Cola, Arthur Andersen, Chiat Day Mojo, Bates Worldwide and Holiday Inns.

Paul returned to the architectural world when he joined the national design firm Cooper Carry in 2002 as Director of Marketing. In 2008, Mr. Bleichner was recruited to Travis Pruitt & Associates where he directed the marketing and new business activities for this venerable firm of civil engineers, surveyors, landscape architects and environmental scientists. After a brief stint in consulting, Paul joined Larson Design Group in Williamsport, Pennsylvania in early 2012 as Director of Marketing. He served as brand steward for all marketing, advertising and new business activities the 300-person firm.He returned to consulting in 2014.

Awards: Honorable Mention - SGF Prize, Gold Addy Awards, Best of Show from the American Marketing Association, and HERE (the magazine of Cooper Carry) received Best of Show from The One Show in New York.

Work Terms

U.S. East Coast-based, I am experienced working with national and international clients. While I prefer fixed-price projects, I often work on an hourly basis.