B2B Digital Marketer for Lead Generation

Superior Marketing is seeking an experienced B2B digital marketer to generate qualified leads for our direct-mail and medical seminar programs.
About Us
We provide turnkey direct-mail campaigns that include audience targeting, design, mailing lists, printing, postage, landing pages, email marketing, call tracking and reporting.
Our Superior Medical Seminar System™ helps healthcare providers fill lunch-and-dinner seminars and convert attendees into new-patient consultations. We specialize in regenerative medicine, neuropathy, chronic pain, spinal decompression and other high-value medical services.
Our system includes personalized direct mail, landing pages, email campaigns, QR codes, call tracking, RSVP management, an online seminar dashboard and an optional AI-powered registration assistant.
Project Goal
Generate qualified demonstrations with healthcare providers, practice owners and medical organizations that could purchase our marketing programs.
Responsibilities
Review our website and attached Seminar Solutions Guide
Identify the best healthcare audiences to target
Recommend a digital lead-generation strategy
Develop the campaign messaging and offer
Recommend the best combination of Google, LinkedIn, Meta, email, SEO and retargeting
Connect lead tracking to HubSpot
Track leads, demonstrations, acquisition costs and sales
Provide weekly reporting
Initial Engagement
We want to begin with a controlled 30-day pilot before committing to a large advertising budget or long-term agreement.
Please Include
Your relevant B2B lead-generation experience
Measurable results from campaigns you personally managed
The channels you recommend and why
Your fee for the 30-day pilot
Your recommended advertising budget
Any additional software costs
Your HubSpot experience
Whether you personally perform the work or use a team
Please review the attached Superior Medical Seminar Solutions Guide and reference at least two specific features in your proposal.
Finalists must demonstrate verifiable campaign results during a video interview.
Begin your proposal with “Superior Marketing Leads.”
Website: www.superiorpostcards.com
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