Professional App Store Optimization (ASO) Services
As a freelance App Store Optimization (ASO) specialist, I help Android and iOS app and game developers maximize their organic growth and user acquisition. My services are designed to increase your app's visibility, improve its search ranking, and drive higher conversion rates in the Apple App Store and Google Play Store.
What I Do
My process is a data-driven, strategic approach to ASO that focuses on both on-metadata and off-metadata factors.
Keyword Research and Optimization:
I conduct in-depth keyword research to identify high-volume, relevant, and low-competition search terms. I then strategically integrate these keywords into your app's title, subtitle/short description, and full description to improve its discoverability and search ranking.
Creative Asset Optimization:
I analyze and optimize your app's visual assets, including the app icon, screenshots, and preview videos. My goal is to create compelling visuals that not only stand out but also effectively showcase your app's unique value, encouraging users to download.
Conversion Rate Optimization (CRO):
I use A/B testing and other analytical methods to identify which elements of your app listing—from the icon to the screenshots—perform best with your target audience. This iterative process is crucial for converting page views into actual downloads.
Ratings and Reviews Management:
I provide strategies to increase positive ratings and reviews and manage user feedback. A high rating and a steady stream of positive reviews are essential for improving an app's credibility and search ranking.
Competitive Analysis:
I perform a thorough analysis of your top competitors to identify their ASO strategies, understand their keyword rankings, and uncover new opportunities for your app to gain a competitive edge.
Localization:
For apps targeting a global audience, I optimize your listing content for different languages and regions, helping you reach and convert users in new markets.My ExpertiseWith a proven track record of helping apps and games climb the charts,
I offer expertise in:
1. Comprehensive ASO Audits:
A full analysis of your current app listing to identify areas for improvement.
2. New App Launch ASO Strategy:
Developing a strategic ASO plan for new apps to ensure a strong launch and a successful start.
3. Ongoing Optimization:
Continuous monitoring and refinement of your ASO strategy to adapt to algorithm changes and maintain a competitive advantage.
I am dedicated to delivering measurable results, focusing on increased organic downloads and a positive return on investment (ROI) for my clients. Sources