I help SaaS startups build content systems that drive organic growth, reduce churn, and increase conversion rates.
Most content hires give you output. I build the engine: SEO strategy, lifecycle content, social content, and editorial systems working together toward a goal, i.e., measurable business results.
What I do:
- SEO Content Writing - Long-form, keyword-targeted blog posts and articles built around search intent, backlink strategy, and organic acquisition. Written for humans, optimised for search.
- Electronic mail and Lifecycle Content - Onboarding sequences, nurture campaigns, and retention mails that move users from sign-up to activation to advocacy.
- Social Media Content – Platform-native content that builds brand authority and keeps your audience engaged beyond the product.
- Content Strategy and Systems - Brand voice, editorial calendars, SEO frameworks, Content engines and publishing workflows that make consistent, high-quality output sustainable as you scale.
Industries: B2B SaaS and brands · B2C SaaS and brands · Fintech · Tech Startups.
Results I've driven: 136% organic acquisition growth · 1,853% increase in social reach. · Tripled open rates · 49% total traffic growth · Contributed to a 10% increase in MRR
I don't just write; I build content infrastructure that compounds over time.