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Skills

  • Content Writing
  • Advertising Copy
  • Article Marketing
  • Audience Analysis
  • Business to Business Marketing
  • Case Studies
  • Content Management
  • Content Management Systems
  • Content Marketing
  • Content Research
  • Fact Sheet
  • Marketing
  • Newsletters
  • SaaS
  • Sales Copy

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Services

  • B2B B2C SaaS Content Marketer

    $10/hr Starting at $100 Ongoing

    Dedicated Resource

    I help SaaS startups build content systems that drive organic growth, reduce churn, and increase conversion rates. Most content hires give you output. I build the engine: SEO strategy, lifecycle content,...

    Advertising CopyArticle MarketingAudience AnalysisBusiness to Business MarketingCase Studies

About

Content Marketer for B2B and B2C SaaS | SEO · Lifecycle · Social | I build content systems that grow products, not just audiences.

Most SaaS brands have content. Few have a system.
I'm Victor, a content marketer with 3+ years of experience helping B2B and B2C SaaS startups build content infrastructure that drives organic growth, activates users, and compounds over time.
My work sits at the intersection of strategy and execution. I don't hand off a content calendar and disappear. I build the full engine: SEO-driven blog content, lifecycle content, social, and the editorial systems that keep everything running consistently.
Some of what that's looked like in practice:

136% organic acquisition growth for a B2B2C fintech platform
1,853% increase in social reach in 5 months
Tripled open rates through lifecycle content
350+ long-form guides built from scratch ahead of a global SaaS launch

I've worked across fintech, SaaS, and consumer tech, translating complex products into content that earns trust, ranks, and converts.
If you're building a SaaS product and content is still an afterthought, that's the gap I close.
What I work on: SEO Content · Long-Form Blog Writing · Lifecycle Content · Social Media Content · Content Strategy · Editorial Systems · Brand Voice

Work Terms

Fully remote. I work with clients globally and am comfortable with both async and sync collaboration, structured around clear briefs, documented workflows, and written communication.
I take on both project-based work and monthly retainers depending on what the engagement needs. Retainers suit brands that need consistent content output and ongoing strategy support. Projects suit specific deliverables: a content audit, a blog series, a lifecycle content sequence.
Either way, you get full ownership of everything produced, clear timelines, and a straightforward feedback and revision process.
Tools I work in: Google Docs · Notion · Slack · Trello · Asana · Ahrefs · Google Search Console
Availability: Open to new clients. Connect via LinkedIn or oyedelevictormoyin@gmail.com