Are you harnessing the power of your brochure? Brochures are the cornerstone of many corporate and small business marketing plan. They are versatile and can be used as a leave behind, for sales support and as part of a direct mail campaign.Why do many of the Fortune 500 still print and distribute them, simply because they work! They can add to a presentation by giving extra bits of information like product data, testimonials and case studies. Or when left behind it can help a prospect review everything they just heard. One of the best reasons to still use them is because the cost to print and even have them mailed out, nowadays, has become even more affordable. Make sure your harnessing the power of your brochure by making sure it's designed effectively for aesthetics, marketing and sales.
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