"The Business Model Canvas is a strategic management and entrepreneurship tool. It allows you to describe, design, challenge, invent and pivot your business model."
The Business Model Canvas divides your business model into easy-to-understand segments: key partners, key activities, key resources, value propositions, customer relationships, channels, customer segments, cost structure, and revenue streams.
By digging into these elements of your business, you can recognize and take action on areas that can be improved. It also reveals clear avenues on which to build your organizational innovation strategy.