Links are the number one ranking factor so knowing what links your competition have and easily seeing which are the best enable you to get some of those same links and likely replicate their rankings. So for this service I get all of the back links that your competition have and show them with the best first. So that is the links that are from the strongest web sites and so are passing the most link juice, so from this you can easily see their best links that are making them rank. So from this data you can go and try to build links from the same web sites which will mean that you can replicate their rankings. Don't do this too quickly if you don't currently have many links, do it gradually so a few per day and you will quickly gain the kind of rankings that your competition has. And on top of this I can also offer a wide range of other link building services which can be used alongside this to make your back link profile even stronger than your competitors and make sure that you are ranking above them.