Web content must be engaging, concise and informative for your reader or they will quickly move on to your competitor. The key lies in writing that grabs your audience on an emotional as well as intellectual level so they feel their time will be well spent absorbing what you have to say. Even better is when the writing on your website is so interesting visitors feel compelled to share it with others. I've written website content for a range of clients, from large insurance companies like QBE, to small businesses like LAILA Thai Massage and North Hem Furniture. I have a good eye for detail, collaborate well with my clients and know how to convey the right tone and voice for your brand in everything that I write.