I'm an experienced media and marketing professional with expertise in content development, social media management, marketing communications, product development, email and search engine marketing as well as print and online publishing.I earned most of my professional marketing and writing experience at The Upper Deck Company, a leading manufacturer of licensed trading cards and sports memorabilia. During the first half of my career at the company, I coordinated the creation of Upper Deck's first NBA basketball card products and actively contributed successful product concepts and ideas as a key member of the company's product development team.

 Later, in 2003, I transferred to the E-Commerce division, where I made a significant impact via unique and engaging website content, creative email marketing and powerful promotional ideas led by the hugely successful "LeBron James - The More He Scores, The More You Save" campaigns.I also started search marketing and social media c