Results-driven Digital Marketing professional with 13+ years of experience in SEO, PPC, Social Media Management, and AI-powered marketing. Proven track record of scaling organic traffic from 500 to 20,000+ daily sessions, managing multi-platform ad campaigns, and leveraging cutting-edge AI tools for content creation, image generation, and video production. Experienced with global clients across India, USA, Canada, and Australia.
- Spearheaded SEO campaigns that scaled organic traffic from 500 to 20,000+ daily sessions for diverse clients across India, USA, Canada, and Australia.
- Conducted in-depth competitor analysis, keyword mapping, and strategic link-building using SEMrush and Ahrefs to build domain authority and outrank competitors.
- Monitored and resolved technical SEO issues via Google Search Console and Bing Webmaster Tools, maximising crawl efficiency and indexation.
- Built and launched Google Merchant Center accounts from scratch, including product feed setup, account verification, and Google Ads integration.
- Utilised GA4 and Google Tag Manager to track product-level performance, analyse KPIs (impressions, CTR, conversions, ROAS), and deliver actionable insights.
- Managed full WooCommerce tech stack on Hostinger, including payment gateway integrations (Razorpay, Cashfree APIs).
- Used AI tools (ChatGPT, Claude, Geminii) for market research, content ideation, ad copy generation, and landing page optimisation.
- Designed high-quality marketing assets in Canva using AI-powered image generation features for web and social media.
- Produced and managed monthly performance reports on KPIs, ROI, and funnel metrics for clients and senior management.
- Produced AI-generated video content for client projects using Veo3, Sora 2.0, Runway, and Kling; delivered professional short-form and long-form video outputs.
- Delivered a complete AI image and video production package for a client project, demonstrating end-to-end generative AI creative workflow proficiency.
- Executed full-spectrum digital marketing strategies covering SEO (on-page, technical, off-page), Google/Bing/Meta PPC, and social media management.
- Performed technical website audits, optimised site speed, and built high-converting landing pages using Elementor.
- Managed business pages on Facebook, Twitter, and LinkedIn including content creation, posting schedules, and community engagement.
- Created landing pages, opt-in pages, and thank-you pages optimised for lead generation and conversion.
- Ran keyword research using Google Keyword Planner, Google Trends, Facebook Interests, and Bing Keyword Tool.
- Produced promotional graphics and video content for YouTube and social media platforms.
- Built and managed fan pages on Facebook, Instagram, YouTube, and Twitter for multiple clients.
- Developed WordPress/WooCommerce websites with Elementor and ran successful PPC campaigns on Google, Bing, and Facebook.