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Hire Google Ads Experts & AdWords Marketing Specialists Online

A Google Ads (AdWords) expert creates and manages campaigns on Google Ads, optimizes accounts and budgets, tracks KPIs, and generates reports for measurement and target achievement.

A Google Ads freelancer is an expert in search engine marketing (SEM) and search engine optimization (SEO) principles. They are driven by the goal to help you maximize return on investment (ROI) on your paid search campaigns.

What to Expect from a Google Freelancer with Google Ads Certification?

A Google Ads (previously Google AdWords) expert creates effective paid strategies to achieve pre-defined targets and an optimum ROI. They manage your PPC (pay-per-click) budgets and build your account based on the performance of ads that you run. They keep track of your KPIs, identify opportunities to improve campaign performance, and manage reports on a regular basis.

An important part of a Google AdSense experts’ job is to research keywords and create a list of the most effective keywords for audience targeting. The ad campaigns are based on the keywords selected. 

Some Google Ads experts also create engaging copy for the ads. They keep you up-to-date with the latest SEM and PPC trends to ensure that your campaigns adhere to the latest practices. The experts can also work with Google Analytics experts to generate accurate and in-depth reports of your campaigns. The insights thus gained can be used to improve your campaign's performance.

Qualities of a Great Google Ads Expert

When looking to hire a Google Ads freelancer, you should look for someone with the following:

  1. Past experience as a Google Ads manager

  2. In depth understanding of Google Ads as a tool for paid marketing

  3. Knowledge of SEM and online media concepts

  4. Understanding of analytics tools such as Google Analytics, WebTrends, and Tableau

  5. Google Ads certification

  6. Strong analytical and communication skills

  7. Proficiency in using the MS Office Suite, especially the MS Excel software
     

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