Communicating through design... design for communication... Throughout my career, I have always tried to ensure that the passion and enthusiasm for my work has shone through. Despite my success as an independent designer, I have found that it is through a team that I have achieved my greatest potential. I have learnt that having a platform to question and develop ideas harnesses greater creativity - although realising creative inspiration doesn’t come without its obstacles! Time management and working to tight deadlines are important in any industry, but the foundations and biggest challenges of design lie in communication. In all my work, I have relished these challenges and used them to fuel my ambition and maintain my own high standards.