There are at least 130 trillion unique individual pages on the web today, according to Google. We're drowning in information -- articles, photos, videos, podcasts, and notifications. In the time it took you to read those three sentences, Twitter users added 42,000 new tweets.
That's why investing in engaging stories is so essential; otherwise, you are wasting money on more noise. When you hire me, I am truly working for you, taking the time to understand your goals and audience and craft the article.