Illustration is the defining art form of the 21st century. It connects high fashion and animated movies; retail environments and computer games; political, editorial and street art; books and children’s toys. The unique ability of illustration to define social, political and cultural ideas makes it an ideal solution for advertising, publishing, feature animation, licensing, retail and editorial projects. To succeed in any of these areas, illustrators must not only master drawing skills but develop ideas and an understanding of illustration’s impact on contemporary culture.