Industry & Audience Analysis – Understanding your business, target audience, and their search intent.
Comprehensive Keyword Mapping – Creating a well-structured keyword list, categorized into primary, secondary, and long-tail keywords.
Search Intent Optimization – Aligning keywords with user intent (informational, navigational, commercial, transactional) to capture customers at different stages of the buying journey.
Competitor Keyword Gap Analysis – Identifying opportunities by analyzing what your competitors rank for and finding untapped keywords.
Local & Geo-Targeted Keywords – Optimizing for specific cities/regions to capture high-intent local customers.
E-commerce Focused Keywords – For online stores, optimizing product and category-level keywords to drive purchase-ready traffic.
Content Keyword Strategy – Suggesting topics, FAQs, and pillar pages that naturally integrate target keywords and build topical authority.