As a B2B lead generation executive, My primary responsibility is to identify and cultivate potential business prospects. This involves researching and gathering information on target companies, reaching out to key decision-makers, and generating interest in your products or services.I am likely use various channels such as email, phone calls, and social media to establish connections and qualify leads. Success in My role is often measured by the number of high-quality leads you generate, which can contribute significantly to the growth and success of your company in the B2B market.