I am responsible for optimizing websites and online content to rank higher in search engine results pages (SERPs) for specific keywords and phrases. My primary goal as a SEO specialist is to improve website traffic and visibility through organic search. Here are some of the key services that I offer:

Keyword research: conduct keyword research to identify the most relevant and effective keywords and phrases to target for a website.

On-page optimization: optimize website pages, including content, titles, meta descriptions, headers, images, and internal linking, to improve their relevance and authority for targeted keywords.

Off-page optimization:  build high-quality backlinks from other websites to improve the authority and relevance of a website for targeted keywords.

Technical SEO:  ensure that a website is technically optimized for search engines by addressing issues such as site speed, mobile responsiveness, site structure, and URL structure.

Analytics and reporting: track website traffic, search engine rankings, and other metrics to measure the success of SEO campaigns and make data-driven recommendations for improvements.

Some of the key skills and competencies include:

Keyword research and analysis

On-page and off-page optimization

Technical SEO and website auditing

Content creation and optimization

Analytics and reporting

Link building and outreach

Social media optimization

Differentiators include:

Knowledge of specific industries or niches, such as healthcare, finance, or e-commerce.

Experience with specific CMS platforms, such as WordPress, Magento, or Shopify.

Experience with specific SEO tools, such as Ahrefs & SEMrush.

Certifications, Google Analytics.

Strong writing and communication skills for content creation and outreach.

Experience with local SEO