My website management and optimization skills include seamless user experience from browsing to purchasing (ecommerce and online shops), SEO/SEM optimization, responsive multi-device design (including smart phones and tablets), and keyword-dense rich content curation developed for social media optimization and marketing.
My background in marketing gives me a unique understanding of organic and natural language searches to optimize search engine views and website traffic, including SEO/SEM keyword-rich content creation. I was also the “Tom” of a Myspace-like niche social media network while curating and maintaining interactive content for the site.
As a former Six Sigma and DMAIC project manager I am able to recognize patterns in data and assimilate that data into actionable solutions to head off bottlenecks or stopgaps in a process, finding the efficient route for both business and consumer. This path has led me to creating highly effective revenue generating websites, marketing plans, and promotional activations.
Specializing in responsive mobile-friendly sites, I am strongly experienced with all major WP and WooCommerce/Shopify plugins (including PayPal, Stripe, and even BitCoin integration if you require that), as well as website analytic reporting tools such as Google Analytics and Alexa. My content development and graphic design experience includes CMS, HTML, Photoshop, InDesign, and Dreamweaver. I have created and maintained ecommerce sites, lead-generation and data-capture sites, as well as LMS (learning management systems) online education and certification sites.
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