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Skills

  • Marketing
  • Strategic Marketing
  • Sales and Marketing
  • Marketing Coaching
  • Marketing Communications
  • Marketing Strategy
  • Research
  • Test Marketing

Services

  • Voice of Consumer : Sentiment Research

    $500/hr Starting at $5K Ongoing

    Dedicated Resource

    Do you hear the people sing? Are you listening to the voices of your consumers? Brands succeed because they understand what their consumer needs are - both explicit and implicit. Consumer sentiment is...

    MarketingResearchSales and MarketingStrategic MarketingTest Marketing

  • Create strong brands.

    $500/hr Starting at $10K Ongoing

    Dedicated Resource

    Branding & Marketing Strategy to create brands that exist in the hearts and minds of people. We start with you from research stage, stay with you during the strategy and marketing and when you succeed,...

    MarketingMarketing CommunicationsMarketing StrategySales and MarketingStrategic Marketing

  • Workshop for Non Marketers

    $500/hr Starting at $5K Ongoing

    Dedicated Resource

    Branding, Marketing & Advertising for Non Marketers Workshop Professional Managers, Accountants, Finance, HR, IT, Product Development, Sales are increasingly required to collaborate with the Marketing...

    MarketingMarketing CoachingStrategic Marketing

About

Branding, Marketing & Advertising Practitioner | Consult | Teach

Chief Strategist
Company Name Ignite | Marketing Communications Full-time
Sep 2011 – Present

Consumer Engagement that go beyond advertising. Troubleshooting our client’s brand issues and finding the right mix of marketing communication activities that solve them.
Ignite | Marketing Communication Services from Insight Development to Engagement Planning all the way to Creative Concepts and Activation.

Also working with a network of experienced regional and local experts. Who works on our client’s brands is important – and we find the right partners who are good at what they do and ‘fit’ the brand’s needs.
Chief Strategist

Catalyst | Human Insights that go beyond Brands, Competitors and Categories: we look for deeper insights of what motivates people, so that we can create better fits for our brands in their daily lives. In other words Market Research with a very healthy dose of humanity thrown in.