Creative Director & Brand Designer, 15+ years building brand identity systems that grow real businesses.

I'm a Creative Director and Brand Designer with 15+ years of experience leading brand identity systems and marketing creative for startups, agencies, and tech-driven companies.

As Creative Director at Kuiarana Treinamentos (an EdTech company), I built the brand identity system from scratch and grew the brand's social presence from 0 to 40,000+ followers, while directing creative across 20+ launch events and 10+ courses that helped scale the company to seven-figure revenue. I also directed multi-channel marketing campaigns (newsletters, landing pages, paid social, retargeting) and designed high-converting landing pages that improved funnel performance from ad click to checkout.

In parallel, I've worked since 2017 as an independent brand and graphic design consultant, repositioning brand identities for startup and SME clients end to end, from discovery workshops through full visual implementation across digital and print.

Earlier in my career I worked as a UX/UI Designer at Tikal Tech, where I established a brand and visual identity system still in use today, and as an Art Director at Agência Cyrk, maintaining visual identity integrity for national brands including Cacau Show, Bradesco, Continental, and PagSeguro.

Core skills: Brand Identity, Visual Identity, Creative Direction, Brand Strategy, Design Systems, Figma, Adobe Illustrator, Photoshop and InDesign, Art Direction, UI/UX Design, Digital Design, Web Design, Campaign Design, Landing Page Design, and Conversion Rate Optimization.

Based in Belem, Para, Brazil, available for remote work with international teams.